New 2011 Maybach 57 and 62 Sedans Preview in Beijing: 2010 Auto China

Daimler‘s most luxurious brand has showcased its new models – 57 and 62 in China. The new models are being regarded as the company’s last chance in keeping the Maybach brand alive.

The new sedans feature a big chrome grille, a new bumper design with LED daytime running lights, stylish wheels and a new tail lamp cluster.

The features and options on the car are limitless and one can have almost anything he or she desires, fitted into the car. To name a few features company has to offer are, seat piping which is hand-braided or refined with Crystallizedtm Swarovski Elements, an exquisite flacon perfume atomiser, a WLAN router for wireless internet access and a high-resolution 19-inch cinema screen.

Twelve-cylinder motors have been used in the cars. The output of the engine in the Maybach 57 S and 62 S has been increased to 463 kW (630 hp) whereas output of the 57 and 62 models remained unchanged. Maybach has however managed to reduce emissions from 390 to 368 g/km CO2 in the 57 S and 62 S models and 350 as opposed to 383 g/km CO2 in the case of 57 and 62 models.

The level of engineering has gone to an extent where even the exterior mirrors have been fine tuned for aerodynamics and less driving noise. The cars have been fitted with massive 21- spoke 19 inch wheels, finished in titanium silver. Both the models are available in a specially developed paint for the company’s highly exclusive customers.

Here’s the launch video of the car:

Official Press Release:

Evolution of an automotive masterpiece – exciting, unique, effortlessly superior

Stuttgart – At Auto China 2010 in Beijing, Maybach will be presenting its high-end luxury sedans with added sparkle and with significantly extended high-class equipment and individualisation options. A large new chrome radiator grille confidently emphasises the legendary sedans’ exceptional status. Other new highlights include the hood with a shaped edge, the trim on the front bumper with daytime driving lights featuring LED technology, high-quality, dark red tail lights and a new, exclusively developed paint and stylish wheels. In future those purchasing a Maybach 57 and 57 S will also be able to opt for the rear reclining seat from the Maybach 62 models. New items are available on request, among them seat piping which is hand-braided or refined with CRYSTALLIZEDTM Swarovski Elements, an exquisite flacon perfume atomiser and a WLAN router for wireless internet access. As an option, a 19-inch cinema screen and an overview camera for the rear passengers can be installed in the rear of the Maybach 62 and 62 S models. The output of the twelve-cylinder engine in the Maybach 57 S and 62 S has been increased to 463 kW (630 hp) but the pollutant emissions of all models have still been cut.

The facelifted versions of the Maybach sedans are even more self-confident and effortlessly superior, their charisma even more striking. The exceptional status they enjoy finds its main emphasis in the new dominant chrome radiator grille, which is meticulously produced in two different variants. In the Maybach 57 and 62 models it has 20 fine longitudinal bars, and in the Maybach 57 S and 62 S twelve solid double louvres and a “shadow strut” flag up the vehicle’s tremendous power. Both arrow-shaped radiator grilles are also higher and boast significantly greater dimensions than before, and they have been assigned a more upright position.

The designers have elevated the modified hood and given it sharply defined contours. It has a contoured edge and appears distinctly arrow-shaped. A restyled, horizontally structured bumper trim gives the Maybach sedans an even broader look. Daytime driving lights featuring LED technology and bordered with a chrome insert have been integrated into the outer air intakes.

The new exterior mirrors with optimised aerodynamics for less driving noise harmonise with the striking front, whilst their large surface means improved vision. Dark red tail lights and chrome trim used on the handle in the boot lid lend the end section a powerful, distinguished look. This in turn is underlined by new high-sheen 21-spoke 19-inch wheels in titanium silver for the Maybach 57 and 62 models. The Maybach 57 S and 62 S models will in future be shod as standard with new 12-spoke 20-inch wheels in noble sterling silver. All models are available in the new Bahamas Blue paint.

Interior – superb craftsmanship

The rear reclining seat which has only been available in the Maybach sedans with a long wheelbase up until now can, with immediate effect, also be installed on the front-passenger side in the rear of the Maybach 57 and 57 S models. At the same time Maybach has enhanced the craftsmanship of the seats for all models. The look of the seat upholstery layout has been refined and given additional piping. On request the piping can also be hand-braided or adorned with valuable CRYSTALLIZEDTM Swarovski Elements. In the upper part of the seat backrest a redesigned badge in 925 sterling silver with “MAYBACH MANUFAKTUR” lettering is an impressive indication of the great love of detail and serves as a reminder of the prestigious environment in which one is travelling.

Maybach cuts an equally fine figure when it comes to the range of individualisation options available for the luxury sedans, which has been significantly extended. For the very first time there is an extremely high-quality flacon perfume atomiser available on request, having been developed exclusively by Maybach. Up until now it was reserved only for the special Maybach Zeppelin model, limited to just 100 units. As an option a large, high-resolution cinema screen with a 19-inch diagonal can now be fitted to the centre of the partition in the Maybach 62 models, as an alternative to the 9.5-inch monitors in the rear available until now. If required Maybach will also fit the vehicles which have a partition – which, incidentally, can now also be personalised with motifs of the customer’s choosing – with an overview camera, via which the rear passengers are able to keep an eye on the traffic in front of them without being seen themselves – even with an opaque partition window.

Thanks to an innovative WLAN router it is even possible to enjoy wireless internet access during the journey. This state-of-the-art connection uses the fast transmission standards HSDPA, UMTS and GSM/EDGE. A new mobile phone hands-free system with Bluetooth functionality is also available in the rear. And a newly developed DVD player in the rear now also reads extended DVD formats.

As one would expect, the Maybach MANUFAKTUR showcases masterly handcraftsmanship with no compromises in the interior, where materials of the highest quality abound. There are three new interior appointments with different leather, carpet and headlining colours. New trim in selected dark brown bird’s-eye maple, which can be combined with brilliant porcelain piano lacquer in the Maybach 57 S and 62 S, underline the regal ambience. As an alternative, customers can now choose from carbon-fibre trim elements with a sporty touch in various different colours, such as silver and red.

More powerful yet fewer emissions

Even though the Maybach developers have increased the output of the Maybach 57 S and 62 S by 13 kW (18 hp) to 463 kW (630 hp), they were able to reduce the consumption figures (from 16.4 to 15.8 l/100 km) and the CO2 output (from 390 to 368 g/km CO2). The output of the 57 and 62 models remained unchanged, whilst consumption (15.0 as opposed to 15.9 l/100 km) and CO2 output (350 as opposed to 383 g/km) was also cut here. All the Maybach twelve-cylinder engines meet the EU5 standard/LEV2.