Ashok Leyland Stile India launch on 16th July

      

Ashok Leyland will launch the Stile MPV in India on 16th July. The Stile MPV will be sold with diesel and CNG engine options. Ashok Leyland has borrowed the Evalia from Nissan and has given the MPV new styling and a new name. And, the new MPV is called the Stile. The Stile MPV will come with 7 seats for the diesel powered model and as a five seater for the CNG powered version.

 

Ashok Leyland Stile Multi Functional Vehicle Ashok Leyland Stile India launch on 16th July

Ashok Leyland Stile Multi Functional Vehicle

 

The Stile has taken 1.5 years from showcasing to launch as it was first revealed at last year’s Auto Expo. Ashok Leyland could launch the Stile at a price lower the Evalia’s. This is because Ashok Leyland wants to target the taxi and the goods carrying segments with the Stile. Both the Ashok Leyland Stile and the Nissan Evalia will share a large number of common parts including the Renault K9K engine.

But, the Stile will come with fewer features as it is more of a commercial vehicle than a family MPV. Ashok Leyland also plans to launch the Stile to suit different purposes. Goods van, ambulance, taxi and family van are the few such purposes the Stile will be built for. The Stile will be sold through the Ashok Leyland’s small vehicle dealerships, which also sell the Dost pick up.

These dealerships focus mainly on LCVs and don’t sell heavy commercial vehicles. As the Nissan Evalia is a flop in India, we wonder if the Stile will succeed if the Indian buyers know that the MPV is actually a modified Evalia. If Ashok Leyland prices the Stile well, the MPV could succeed in India as buyers look for value-for-money. The Nissan Evalia  is lighter and more fuel efficient than other MPVs like the Toyota Innova and the Mahindra Xylo. The Stile too will carry forward these bright points of the Evalia.

 

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