NanoMania: Zero Downpayment for the Tata Nano

2011 Tata Nano

Continuing an aggressive marketing campaign to make sure that the Tata Nano sells like hot cakes like it originally did soon after it’s launch, Tata Motors Limited has, in it’s latest salvo, started offering the Tata Nano to prospective customers with a zero down payment loan scheme. This scheme, which Tata Motors has managed to offer thorough it’s vehicle finance division, Tata Motor Finance, is based on the eligibility and the financial worthiness of a Nano buyer, which will help Tata Motor Finance decide whether to offer the zero down payment offer or not.

Like they say, they’re no free lunches. So expect to pay an annual interest rate of 14% for the 100% loan secured on the Tata Nano. This too, comes with a rider wherein the car buyer has to bear about INr 22,000, which is the approximate price of registration and life time road tax for the Tata Nano. So, this seems to be Tata Motors’ latest way to make buying the Nano as hassle free as possible and gauging by the increasing Nano numbers in the smaller cities and towns in India, Tata Motors might just have given the Tata Nano sales a mighty shot in the arm.

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