DSK-Hyosung to drop prices of the GT250R sportsbike by August 2013
The 2012 Hyosung GT250R sports motorcycle, which was launched earlier this year, is priced at INR 2.75 lakhs, ex-showroom Delhi. This pricing makes the motorcycle an expensive proposition, especially considering that its prime competition, the Honda CBR250R is priced at under the 2 lakh rupee mark and for that kind of money, offers better performance as well as equipment levels. The other prime competitor of the Hyosung GT250R, the Kawasaki Ninja 250R, is in a different league altogether when it comes to performance and refinement levels. Worldwide, these motorcycles are locked in a tripartite battle of attracting the entry level 250cc sports motorcycle buyer.
The main reason why the Hyosung GT250R sportsbike is priced higher than the Honda CBR250R is due to the fact that the Hyosung is assembled in India through the CKD route with little localization while the Honda is produced in India with plenty of local sourcing and minimal imported parts. The CKD kits used to assemble the GT250R are manufactured in Korea and shipped to India, where DSK-Hyosung’s assembly unit puts it together into finished motorcycles. This has allowed Honda to price the CBR250R very competitively, and has also helped the brand garner the lion’s share of the 250cc sportsbike market.
In the future though, expect Hyosung to drop the GT250R’s prices by a significant chunk and this move is expected to boost sales of the GT250R. DSK-Hyosung is working on localizing parts of the GT250R and by August-September 2013, the brand hopes to localize about 20% of the motorcycle. DSK-Hyosung will source the tyres, battery and paint of the GT250R locally, and this is expected to give the motorcycle maker major cost savings. Estimates suggest that this localization effort will result in the Hyosung GT250R becoming cheaper by about INR 40,000, thus making it more competitive.
The Hyosung GT250R, which is based on the GT650R is the largest 250cc motorcycle in India, with its size much bigger than both the Honda CBR250R as well as the Kawasaki Ninja 250R. This is mainly because the GT250R is essentially the GT650R with a smaller 250cc engine. The 250cc V-Twin engine is oil cooled and comes with a power and torque output of 28 Bhp-23 Nm. This engine is mated to a five speed manual gearbox. The motorcycle gets meaty upside down front fork with twin disc brakes aiding stopping duties. At the rear, a single disc brake handles stopping while a monoshock suspension layout handles damping.