Yamaha building 110cc sub-40,000 rupee motorcycle to take on Honda Dream Yuga and Suzuki Hayate

      

Yamaha Motor India, the Indian arm of Japanese two wheeler giant Yamaha, is developing a new 110cc four stroke commuter motorcycle that will rival the likes of the Honda Dream Yuga and the Suzuki Hayate. This 110cc commuter motorcycle from Yamaha will not just be pitched for India but also will be sold in developing countries across the globe. So, Yamaha’s plans of making India an export hub could be aligned with the development of this 110cc motorcycle. The exact details as to when this motorcycle will debut in India remains unknown at this point in time. That said, we do know that Yamaha will focus on automatic scooters and its existing motorcycles for the next year or so. Therefore, the new 110cc commuter could arrive in about 2 years from now.

Yamaha YBR 110cc Red Yamaha building 110cc sub 40,000 rupee motorcycle to take on Honda Dream Yuga and Suzuki Hayate

2013 Yamaha YBR 110cc Commuter Motorcycle used as an illustration

The launch of the 110cc commuter motorcycle by Yamaha could boost the two wheeler maker’s volumes in a big way. In the past though, Yamaha has not been able to make a significant impact in the 110cc four stroke commuter motorcycle segment. The motorcycle maker has suffered multiple flops in this very segment. From being a force to reckon with when the two stroke engined RX100 was around, Yamaha struggled to gain toehold in the four stroke motorcycle market in India, especially the commuter motorcycle space. In fact, the Crux, the Crux-R and the Alba range of 110cc four stroke commuter motorcycles never managed to challenge competitors from Bajaj Auto, TVS and Hero MotoCorp. Even now, Yamaha’s 110cc commuter offering, the YBR110 continues to be an also ran in India.

So, the Japanese two wheeler giant will have a lot of work to do if it wants its upcoming 110cc commuter motorcycle to succeed in a cut throat market such as India, where the likes of Hero MotoCorp, Bajaj Auto, TVS Motors and Honda have a stranglehold over the sector. Yamaha is also said to be working on the world’s least priced commuter motorcycle, a motorcycle that could cost under 500 USD or about 28,000 rupees. This motorcycle is also expected to be built in India, both for the domestic market and export markets across the globe.

Source AutocarPro

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